Kate O’Donnell

Director, Marketing and Creative

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Kate O'Donnell joined the Alliance for Women in Media in January 2008 and directs the marketing and creative efforts for AWM. She also serves as copy editor for Making Waves, AWM’s award-winning magazine (now a digital-only publication).

Prior to joining the Alliance for Women in Media, O'Donnell spent six years in Los Angeles with the ABC Television daytime drama, "General Hospital," where she held a number of positions in the writing, production and casting departments. O'Donnell wrote both on-air and audition scenes under the show's Emmy-award winning head writer, as well as assisting with script continuity. In addition to her routine duties, she was tapped during broadcast sweeps to act as production continuity coordinator; ensuring rigorous specifications were met within the writing, production, wardrobe, hair/make-up, and publicity departments. "General Hospital" earned three Emmy® Awards for Outstanding Daytime Drama during O'Donnell's six year tenure.

O'Donnell's previous experience includes serving as public relations manager for Santa Rosa Medical Center in northern Florida, where she initiated and implemented a successful marketing campaign for the labor and delivery unit and operated as the creative director for television advertising. In addition, O'Donnell was the editor of Healthy Connections, a county-wide publication with a reader circulation of more than 35,000.

O'Donnell began her career in the nonprofit sector, first as assistant editor of one of the world's oldest and largest women's volunteer organizations, the General Federation of Women's Clubs, then serving as communications specialist for the Women's College Coalition (WCC) in Washington, D.C. At the WCC, she helped successfully re-launch a national public service campaign targeting girls' involvement in math and science disciplines, entitled "Expect The Best From A Girl. That's What You'll Get."

O'Donnell earned an undergraduate degree in communications from American University in Washington, D.C., and currently holds memberships in the Directors Guild of America, the National Academy of Television Arts and Sciences and the Delta Gamma Fraternity of Women.

• Hometown: Pasadena, California
• Hobbies: Reading, writing, watching television
• Favorite TV shows: Glee, Friday Night Lights, Mad Men, Grey’s Anatomy
• All-time favorite TV character: When I watch tv, I focus on the writing, not necessarily the character-so I don’t have someone that is designated as my “favorite”.
• Actor or actress people have said you resemble: Katie Holmes, Maura Tierney
• Radio station or program I am always tuned to: KROQ, 106.7 in Los Angeles-the deejays are the same from my teenage years!
• Preferred movie genre: I’m a typical girl-I like my romantic comedies
• A movie that everyone should see once and why: Casablanca-if for no other reason than all the great lines that come from it!
• Favorite movie: The Goonies, Notting Hill, Adventures in Babysitting-I can watch any one of these 100 times and never get bored.
• Most frequented website: Depends on what’s going on in my life at the moment. Right now it’s www.babiesrus.com.
• Blog that I must read daily: Mommy Shorts
• Personal quote: Don’t ever be afraid to admit you made a mistake.