AllWomeninMedia
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3 days ago

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Trish Smith initially worked with the Alliance for Women in Media in 2002 as a senior director of resource development and left at the end of 2005 to manage the major donor program for the National Federation of Independent Business, one of the largest and most influential business organizations in the United States. Smith then returned to AWM in 2009, this time as a senior vice president and member of the Executive Leadership Team. Prior to 2002, Smith held other positions including associate vice President of development for Trinity College in Washington, D.C. and vice president, corporate relations for the American Heart Association in the D.C. Metro area.
Over her career, Smith has provided inspired leadership to teams that have raised hundreds of millions of dollars in non-dues revenues from corporations, government, foundations and high net-worth donors that have fueled the mission of an array of high-profile nonprofit organizations. Smith's special talent is in donor psychology and in building partnerships focused on year-around opportunity, not just one-time investment. She is an expert in building integrated programs built around the four major areas of giving: corporate, individual, government and foundation to foundation (F2F).
At the Alliance for Women in Media, Smith manages a crackerjack team of seasoned resource development professionals who research, raise, contract and track fulfillment around the millions of dollars generated each year for management company The Coulter Company’s clients. The methods used are as disparate and varied as the clients represented by The Coulter Companies, and Smith is a firm believer not in cookie cutter approaches, but in identifying the unique giving proposition that will ultimately result in success.
Smith graduated from the University of Maryland in College Park, Maryland.